Will the Holden brand survive?

[BENT_8]

Originally Posted by mike_nofx

It pains me to say it, but a V6 Camry probably appeals more than a new Commodore.

The new Camry is a nice bit of kit in sports trim, easily the best looking model to date, whereas the current Commodore regardless of spec level is a big step backwards compared to its predecessor.

[Bossxr8]

Originally Posted by mike_nofx

They did. But right now I’d take any new Toyota over the Holden equivalent. It pains me to say it, but a V6 Camry probably appeals more than a new Commodore.

I can't believe i'm saying it but i'd probably agree. The new Camry looks ok imo. Probably not as good dynamically as the ZB, but with nothing better than an NA V6 you'd never want to flog the thing anyway.

[Syndrome]

423 ZB Commodores sold in March 2019 compared to 516 sold during March 2018.


Time to euthanize the brand.

[Junkyard-Dog]

Got stopped by bacon driving a really rare car.

A zb commodore.

[Rob 351]

Actually they only sold 406 ZB’s as the other 17 which made the number 423 were VF 2’s.

[HSVKILLA]

https://www.stuff.co.nz/national/cri...-seat-headroom

[hackney]

Originally Posted by BENT_8

The new Camry is a nice bit of kit in sports trim, easily the best looking model to date, whereas the current Commodore regardless of spec level is a big step backwards compared to its predecessor.

As they say:”beauty is in the eyes of the beholder”.

[danzvtil]

https://www.caradvice.com.au/767301/...wagon-dropped/

[Cav]

Originally Posted by hackney

As they say:”beauty is in the eyes of the beholder”.

As they say:”beauty is in the eyes of the beerholder”.

fixed it for ya mate.

[Syndrome]

The new car sales are dropping but Holden's sales are dropping faster than the overall market. Not a viable position.

[stevanford]

The Corvette sounds like a great way for GM to introduce Chevrolet to the Australian market...

[danzvtil]

Originally Posted by stevanford

The Corvette sounds like a great way for GM to introduce Chevrolet to the Australian market...

GM don’t have any more RHD to sell here as any brand.

[stevanford]

Originally Posted by danzvtil

GM don’t have any more RHD to sell here as any brand.

Well the new Corvette has been confirmed as coming to Australia as a factory RHD car.

[Fordman1]

Originally Posted by stevanford

Well the new Corvette has been confirmed as coming to Australia as a factory RHD car.

Yeah maybe they can sell 3,000 a month.

Oh wait, they won’t be Holdens will they ? 🤣

[stevanford]

Originally Posted by Fordman1

Yeah maybe they can sell 3,000 a month.



Oh wait, they won’t be Holdens will they ?

Exactly. They won't be badged as Holdens.

Sent from my SM-N960F using Tapatalk

[Syndrome]

Originally Posted by stevanford

Exactly. They won't be badged as Holdens.

Sent from my SM-N960F using Tapatalk

The bogans will start putting Holden badges on the Corvette.

[.:4:.]

Originally Posted by Syndrome

The bogans will start putting Holden badges on the Corvette.

Youve got it backwards. The bogans will start badging corvettes and putting corvette badges on sv6 commodores...

[danzvtil]

Originally Posted by stevanford

Well the new Corvette has been confirmed as coming to Australia as a factory RHD car.

That’s just one car, what else do they have that could form a RHD Chevy range in Australia? Nothing.

[davenl5l]

The Corvette service tools are going to be $20,000+ usd and the car will be $20,000 to $50,000 overpriced in Aust. I don't think it will save them

[Eurotrash]

Originally Posted by danzvtil

That’s just one car, what else do they have that could form a RHD Chevy range in Australia? Nothing.

The Equinox is already a Chevrolet overseas, so that would be another model and so is the Trax, it too is sold as a Chevrolet and is sold in RHD. They could rebadge the Trailblazer and Colorado as a Chevrolet, as that's what they're sold as in other markets and the Camaro and Silverado are converted over here in Melbourne by Walkinshaw.

So I guess you'd have Camaro, Corvette, Trax, Equinox, Trailblazer, Colorado and Silverado. The new Blazer could replace the Equinox if they put that into RHD and then there is also the new Blazer XL, which is yet to surface, but could replace the Acadia as Holden's 7 seat SUV offering.

Mainstream passenger car wise, they've got nothing, unless Chevrolet in China start pumping out RHD cars?

[jpd80]

For the sales numbers that Chinese Taurus gets, they coulda just sold it here as a Falcon replacement, it would probably do no worse sales wise than ZB Commodore but alas, no RHD engineering because we don’t matter, our sales footprint is just too small to justify our own vehicles

Meanwhile Holden threw away roughly 2,000 sales a month putting local manufacturing under a bus, didn’t see that one coming....

[Vesper Martini]

Originally Posted by stevanford

Well the new Corvette has been confirmed as coming to Australia as a factory RHD car.

It will be $100K plus here, still a bargin for those wanting something between Muscle and supercar.
but after an initial sales burst it would be lucky to sell 3 a month..
I doubt the sales would pay for the RHD engineering
its no Savior for Holden

[prydey]

Originally Posted by jpd80

Meanwhile Holden threw away roughly 2,000 sales a month putting local manufacturing under a bus, didn’t see that one coming....

They could have sold 5000 a month... still would have shut down. Not profitable at those numbers to keep the factory open. Pretty sure you know that anyway.

[hackney]

Originally Posted by prydey

They could have sold 5000 a month... still would have shut down. Not profitable at those numbers to keep the factory open. Pretty sure you know that anyway.

For ANY auto maker to make a profit(globally) they have to produce @ least 100,000 units annually.The “big three” here could not do that combined.There in lies the problem.

[prydey]

Originally Posted by hackney

For ANY auto maker to make a profit(globally) they have to produce @ least 100,000 units annually.The “big three” here could not do that combined.There in lies the problem.

its a bit more complex than that, but yes, you need volume. its not just the manufacturer. its suppliers as well. even if holden could turn a profit at half those numbers, there wasn't enough demand for the suppliers with only 1 or 2 manufacturers here to keep them profitable.

we got an extra 10 years out of our auto industry than what could've happened.

[Big_Daz]

Originally Posted by Bevsta007

It will be $100K plus here, still a bargin for those wanting something between Muscle and supercar.
but after an initial sales burst it would be lucky to sell 3 a month..
I doubt the sales would pay for the RHD engineering
its no Savior for Holden

I don't think anyone actually believes the Corvette is some sort of Saviour for Holden, for many reasons (price, projected sales) but mostly because its not going to be sold here or badged as a Holden.

The Holden brand, for new car sales at least, became useless when they stopped making car's here... GM needs to get rid of the name and sell car's here as Chevrolet (for normal stuff) and Cadillac (Luxury stuff). They could keep the same dealers, etc just rebrand them to be in line with the USA. THis is, if course, assuming that GM even wants a long term presence in Australia...

[hayseed]

Originally Posted by jpd80

For the sales numbers that Chinese Taurus gets, they coulda just sold it here as a Falcon replacement, it would probably do no worse sales wise than ZB Commodore but alas, no RHD engineering because we don’t matter, our sales footprint is just too small to justify our own vehicles

Meanwhile Holden threw away roughly 2,000 sales a month putting local manufacturing under a bus, didn’t see that one coming....

I feel for the Dealers..!!!

How much Dealer goodwill & Equity has GM flushed down the Toilet these last few years...

[Sprintey]

I reckon keep the Holden badge, play to the strengths of the US parent (US muscle/SUVs/Trucks). Falling AUD may work against this but at this stage they might as well MAGA - it has some aspirational cache here.

If you overlook the FWD engine layout, the Tennessee-built Acadia is pretty much a Territory in pricing, functionality and a % of the ride/handling skill.

[Syndrome]

For ANY auto maker to make a profit(globally) they have to produce @ least 100,000 units annually.The “big three” here could not do that combined.There in lies the problem.

They were able to make a profit in the pre-Button plan days..........

[hackney]

Originally Posted by prydey

its a bit more complex than that, but yes, you need volume. its not just the manufacturer. its suppliers as well. even if holden could turn a profit at half those numbers, there wasn't enough demand for the suppliers with only 1 or 2 manufacturers here to keep them profitable.

we got an extra 10 years out of our auto industry than what could've happened.

Not that complex @ all,that is fact for any auto maker around the globe.It is just the way it is.